18/08/2022
What is a good exhibition?
There are four stages in the process of designing and producing an exhibition:
- 1 The DNA of the exhibition
To develop an exhibition or a new venue...
Read More
Category: Stand, Foires & Salons
18/08/2022
The art of a successful fair
Studies show us that most visitors to an exhibition walk through the halls without following a particular strategy. It is therefore important to capture the attention of the visitors...
Read More
18/08/2022
Rational use of giveaways
How to leave a lasting impression?
Giving a gift creates a favourable impression.
It can establish a good contact, it can be an incentive,...
Read More
18/08/2022
No Risk, No Fun, No Success!
What is a scenography?
Its purpose is to generate a journey in a space where the visitor feels guided and challenged by ideas and ideas...
Read More
18/07/2022
Fair - A marketing tool
The marketing mix
The marketing mix is the set of marketing components that enable us to influence buyers and other stakeholders...
Read More
11/07/2022
Handling prospects effectively
Invite existing business contacts.
Invite on time to a trade fair and to improve controllability use digital tools such as email systems and web pages.
Read More
04/07/2022
Identify yourself
Signage projects
All signage projects are affected by aesthetic issues: the elegance of a typography, the development of a range of colours, etc.
Read More
27/06/2022
International exhibitors
Know your audience
1. You need to know the different business practices.
Know your audience and know how to welcome and talk to your visitors. The formality is...
Read More
20/06/2022
What is a stand builder?
Trade fair stand builders are service providers or craftsmen who must have craftsman's skills in various disciplines to create a stand for a trade fair.
Read More
11/04/2022
Effective planning of a trade fair - 07
Motivated staff, the guarantee of your trade show results
It is not easy to choose your stand staff and often very difficult to motivate them at the right time.
Read More